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Marketing calculations

The 3 Key Marketing Calculations Every Small Business Needs

If you're running a small business, you know how crucial it is to make every dollar count. That's why understanding key marketing calculations is not just useful - it's essential...

B2B Email Marketing

The Art of B2B Email: Techniques and Strategies

In today's digital marketplace, effective communication is the cornerstone of successful B2B relationships. Email campaigns, a pivotal element of this communication strategy, play..

Marketing is a Marathon, Not a Sprint!

Marketing is a Marathon: How Small Businesses Can Thrive Over Time

In the fast-paced world of business, the pressure to achieve immediate results can be overwhelming, especially for small business owners navigating the complexities of marketing...

AI Marketing Tips

7 Ways Companies Can Use AI in Marketing

We're living in the future of marketing - where artificial intelligence (AI) is not just a tool, but a transformative force reshaping how businesses communicate with their..

Analytics Reporting Setup

Ultimate Guide to Creating a Powerful Analytics Reporting Dashboard

Introduction Welcome to part 3 of our blog series on website analytics! In part 1, we covered how to set up your website analytics accounts. Then, in part 2, we explained how to..